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RE: CE News needs your opinion

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Title: RE: CE News needs your opinion

Terry:

Structural engineers would undoubtedly be interested in another free magazine, and there are certainly plenty of computer software developers and construction hardware manufacturers to purchase advertising.  However, before you take the plunge, you should be aware that several of your assumptions are false.  Namely, there already is a national voice (actually, there are several).  There also are a number of existing publications.  Specifically, you should be aware of the following organizations:

SEI - The Structural Engineering Institute
CASE - The Council of American Structural Engineers
NCSEA - The National Council of Structural Engineers Associations
SERMC - The Structural Engineers Risk Management Council
SEAINT - A worldwide virtual organization of structural engineers (this venue)
AISC - The American Institute of Steel Construction
ACI - The American Concrete Institute
etc., etc. (there are many others)

You should also be aware of the following (mostly) monthly publications:

Structure (SEI, CASE, and NCSEA)
Modern Steel Construction (AISC)
Concrete International (ACI)
Journal of Structural Engineering (SEI)
Journal of Bridge Engineering (SEI)
Practice Periodical on Structural Design and Construction (SEI)
Engineering Journal (AISC)
Structural Journal (ACI)
Materials Journal (ACI)
PCI Journal (PCI)
SEAINT Online (SEAINT)
etc., etc. (there are many others)

Now then, after digesting this list, if you still wish to publish a free magazine for structural engineers, please add my name to your subscription list!

Best regards,

Stan R. Caldwell, P.E.
*******************************
HALFF ASSOCIATES, INC.
Engineers*Architects*Planners
8616 Northwest Plaza Drive
Dallas, Texas  75225
Phone:    (214)346-6280
Mobile:   (214)236-9696
Fax:      (214)739-0095
Email:    scaldwell(--nospam--at)halff.com   
Website:  http://www.halff.com 
*******************************
 

Terry Stringer wrote:

Dear fellow engineers:

I'm the publisher of the national monthly magazine, CE News. This
magazine focuses on the information needs of civil engineers and
surveyors. It provides current news of the industry along with
professional perspectives of monthly columnists, civil engineering firm
company profiles, firm and project management how-to's, technical
workshops and a wide variety of other news features. It has been well
received in the industry and has a total readership of more than 45,000
civil engineers.

It has come to my attention that many magazines exist that serve
architects, more architects, construction contractors, civil engineers,
environmental engineers, surveyors... the list goes on. But presently,
the structural engineer seems to be left out of the mix of professional
trade
magazines. With this in mind, CE News is exploring the concept of
developing a spin-off monthly magazine dedicated to the structural
engineer. The editorial and advertising mix would be of high quality and
as varied and light as CE News, but with a very differentiated slant
towards the practicing structural engineer.

It seems obvious to me that structural engineers are in need of an
official national voice. One that has the ways and means to obtain the
short and long term goals of this overlooked profession. A quality
magazine of this type could easily advance the public image of the
structural engineer, taking the profession to a higher level.

What do you think? If this type of publication were mailed free to you
each month, would you subscribe? Would the SEA organization be
interested in some sort of coordination? Your thoughts and comments
appreciated.

Thank you very much for your time and input.

Terry G. Stringer, P.E.
Publisher
CE News
publisher(--nospam--at)cenews.com
770-664-2812, x13