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Re: HSS vs. TS Properties For Design (WA

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Lanny Flynn wrote:

. > It will be very reasonably priced for the value provided.

Are you talking about "value provided," or "perceived value?"

ARCOM, the writers of AIA's MasterSpec, has charged twice as much for the 
CD-ROM version of MasterSpec as they charged for the paper edition.  
Their explanation was that it cost more to produce the CD-ROM version than it 
did to produce the paper version, when actually what they were doing was 
charging for the perceived value of the CD-ROM version, thus making it a 
money machine.

A. Roger Turk, P.E.(Structural)
Tucson, Arizona