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Re: Fees (Or: Good Negotiating)

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Fellow engineers,

This delightful tidbit that just landed in my in box may help to solve the fee problem. I couldn't resist sending it to you.

       Read all the way to the bottom.


H. Daryl Richardson

Sent: Wednesday, August 19, 2009 8:12 AM
Subject: Good Story

The True Story

The four Goldberg brothers, Lowell, Norman, Hiram, and Max, invented and
developed the first Automobile air-conditioner. On July 17, 1946, the
temperature in Detroit was 97 degrees.

The four brothers walked into old man Henry Ford's office and
sweet-talked his secretary into telling him that four gentlemen were
there with the most exciting innovation in the auto industry since the
electric starter.

Henry was curious and invited them into his Office. They refused and
instead asked that he come out to the parking lot to their car. They
persuaded him to get into the car, which was about 130 degrees, turned
on the air conditioner, and cooled the car off immediately.

The old man got very excited and invited them back to the office, where
he offered them $3 million for the patent. The brothers refused, saying
they would settle for $2 million, but they wanted the recognition by
having a label,  'The Goldberg Air-Conditioner,' on the dashboard of
each car in which it was installed.

Now old man Ford was more than just a little anti-Semitic, and there was
no way he was going to put the Goldberg's name on two million Fords.
They haggled back and forth for about two hours, and finally agreed on
$4 million and that just their first names would be shown.

And so to this day, all Ford air conditioners show Lo, Norm, Hi, and Max
on the controls.

So, now you know...

Best Regards,

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